Prime Meats is the Brakes Group specialist butcher.
Prime Meats offer customers an exceptional range of high quality, fresh meat, poultry and game, in a choice of different cuts.
When you buy from us you know that the integrity with which our meat is sourced is beyond question and its quality is outstanding.
Every part of the journey from farm to your business is scrutinised by our dedicated technical team, who ensure exacting product specifications and labelling requirements are fulfilled as described in the Meat Buyers Guide.
With a special focus on British meat and regional provenance, supported by the NFU, our aim is to support British farmers wherever possible.
To this end, we were the first foodservice business to be awarded the Red Tractor accreditation. We also hold Quality Meat Scotland, Quality Pork standard and Welsh Lamb signs of assurance, and supply meat under the RSPCA Freedom Food initiative.
A heavenly Flock
Welsh sheep farmer Neil Perkins watches over his maturing lambs on Dinas Island Farm in the Pembrokeshire National Park